Prague with Dor
The Story
“Prague with Dor” is the story of Prague, told by Dor, one of the city’s most passionate and knowledgeable tour guides. Specializing in tours for Israelis and the Jewish community, Dor brings history to life with his deep knowledge and love for Prague.
But his old website didn’t reflect that. It had an outdated design, was hard to navigate, and made booking tours unnecessarily difficult. People visiting the site weren’t getting the full picture of what Dor offers or how easy it could be to plan a tour with him.
Our goal was to change that. The new website needed to be modern and easy to use while showcasing Dor’s expertise and personal touch. From booking tours to exploring his articles and blogs, we wanted visitors to feel like they were already on a guided journey through Prague.
Old Design
The old website hid important links and information deep within the content. Visitors struggled to find what they needed, making it harder for them to connect with Dor’s services.
The new design fixes this. It puts everything right at your fingertips with simple navigation and a welcoming layout that makes exploring the site feel like the start of an adventure.
New Design
To create a website that works for Dor and his audience, we dug deep - talking to Dor and researching his clients’ needs. We simplified the content, reorganized the site, and focused on what matters most: an easy-to-use booking system, clear information, and a design that reflects the enriching experiences Dor offers.
The homepage became a centerpiece: clean, intuitive, and inviting. It’s more than just a website; it’s a reflection of Dor’s dedication to sharing Prague’s history and culture in a way that’s accessible to everyone.
Visual Design & Branding
Brand Personality
“Prague with Dor” is all about experiences—learning, exploring, and connecting with Prague’s history and culture. Dor’s warmth and expertise make every tour special, so the website had to feel the same way.
Brand Attributes
Inspiration: Encouraging visitors to dive into Prague’s stories.
Expertise: Showing Dor’s deep knowledge of history and culture
Tradition: Honoring Prague’s rich heritage.
Fonts and Colors
The colors are vibrant and modern, giving the website energy and life. The fonts are classic, adding a touch of tradition. Together, they create a balance that feels just right for Dor’s brand—modern but deeply connected to history.
Logo Design
The logo tells a story. It features the Prague Powder Tower, one of the city’s most iconic landmarks. But there’s something special about it - a fingerprint woven into the design.
That fingerprint represents Dor’s personal touch. Every tour he gives is unique, and he leaves a lasting impression on his clients. The logo captures this idea, blending Prague’s timeless beauty with Dor’s individual approach to guiding.
Mobile Responsiveness
Most of the client who will come to this website will do so using a smartphone, therefore a responsive and fully compatible with smartphone and tablet screens are needed so that all surfers enjoy a maximum user experience.